If you’re a business owner in Bakersfield, you know how important it is to make a good impression on potential customers. One of the most effective ways to do this is with custom signage. With a well-designed and strategically placed custom sign, you can attract attention, build brand recognition, and drive sales.
At TM Signs and Graphics, we understand the power of custom signage. That’s why we’ve put together this comprehensive guide for business owners in Bakersfield. In this post, we’ll cover everything you need to know about custom signs, from design and materials to placement and maintenance.
Designing Your Custom Sign
The design of your custom sign is critical to its success. It’s essential to create a sign that is eye-catching, easy to read, and on-brand. When designing your sign, consider the following:
Font: Use a font that is easy to read from a distance.
Colors: Choose colors that are on-brand and attention-grabbing.
Branding: Include your logo and brand elements to build recognition.
Message: Keep your message concise and to-the-point.
Materials for Your Custom Sign
The materials you choose for your custom sign will impact its durability, visibility, and overall effectiveness. Common materials for custom signs include:
Aluminum: Durable and weather-resistant, aluminum is a popular choice for outdoor signs.
Acrylic: A versatile material that can be used for indoor and outdoor signs.
PVC: A lightweight and affordable option that is great for temporary signs.
Placement of Your Custom Sign
Once you have your custom sign designed and fabricated, it’s essential to choose the right location for placement. Consider the following when deciding where to place your sign:
Visibility: Your sign should be visible from a distance and unobstructed by other signage or obstacles.
Audience: Consider the perspective of your target audience and place your sign where it will be most visible to them.
Compliance: Be sure to follow local regulations for sign placement, size, and lighting.
Maintenance of Your Custom Sign
Finally, it’s important to maintain your custom sign to ensure its longevity and effectiveness. Some tips for maintaining your sign include:
Regular cleaning: Keep your sign clean to maintain its visibility and appearance.
Inspections: Inspect your sign regularly for damage or wear and tear.
Repairs: Address any damage or issues with your sign as soon as possible to prevent further damage.
At TM Signs and Graphics, we specialize in creating custom signs that are tailored to your business needs. Whether you need indoor or outdoor signage, we can help you create a sign that will make a lasting impression. Contact us today to learn more about our custom sign solutions.